Span Communications acquires creative mandate of Sagarmala

22 Dec,2016

By A Correspondent

 

Span Communications has acquired the advertising mandate of Sagarmala Project – a Government of India project aimed at promoting port-led development in the country by harnessing India’s 7,500 km long coastline, 14,500 km of potentially navigable waterways and strategic location on key international maritime trade routes.

 

Commenting on the win, Naresh Khetrapal, Founder and CEO, Span Communications said, “It’s a proud moment for Span Communications to be associated with the Ministry of Shipping, Government of India and I believe that Sagarmala can change the fortune of the nation for years to come and as an agency, we feel proud to become the creative and marketing backbone of this incredible opportunity.”

 

As part of its plan, Span Communications as an agency has mapped an ambitious promotional plan to highlight the various facets, sub-projects, forecasts and achievements of this mega undertaking. This would involve 360 degree media verticals including television, radio, digital, print and outdoor.

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