Pradeep Dwivedi quits Dainik Bhaskar, may join Sakal

09 Sep,2016

By A Correspondent


It’s been doing the rounds for a few weeks, but now it’s confirmed. Pradeep Dwivedi, Chief Corporate Sales and Marketing Officer of the Dainik Bhaskar group, is moving on. He has confirmed his exit to MxMIndia, though has indicated that he will indicate his next assignment in a week. According to rumours, he is likely to join the Sakal Media Group as Chief Executive Officer.


Dwivedi, an active member of industry associations like Advertising Club and the International Advertising Association (India Chapter), joined Bhaskar a little over four years back from a career outside of the media.  Then, he had had an eight-year run at Tata Teleservices, and left at the position of Regional Chief Operating Officer & SVP- Enterprise Business.  Earlier he has worked with American Express Bank, Standard Chartered Bank, GE Capital and Eicher Motors.


Meanwhile, the Pune-headquartered Sakal group has been without a CEO since a year. Dwivedi is likely to replace the vacancy caused by Jwalant Swaroop’s exit from the top job with effect from November 1, 2015.


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