SVG Media unveils nNext Media Solutions for advertisers

23 Aug,2016

By A Correspondent

 

SVG Media announced a new advertising media solutions offering for direct advertisers under its brand nNext. nNext, launched six months ago as a performance marketing platform, now offers end-mile results as the sole campaign goal.

 

nNext’s media solutions take advantage of technology to deliver transparent and more efficient campaigns for advertisers. The platform is able to offer live dashboards on media spends, automated hourly reporting and other significant enhancements. The technology stack at nNext is also developed in-house and is customizable to client’s needs.

 

nNext solutions are tailor made for branding, performance, programmatic media buying, remarketing campaigns on desktop, mobile and many other innovative digital platforms.

 

Nitin Sabharwal, Founder of nNext business said, “The biggest problem advertisers face is the lack of transparency when it comes to media spends. It is only when the invoice is raised that the clear picture emerges. nNext bridges this gap by giving a real-time access to advertisers. They know where and how their campaign is performing.”

 

Yashasvi Vats, Business Head, nNext said, “I have been an advertiser for the past few years and understand the pain problem to integrate end to end. At nNext, we educate our clients about various technology solutions available to bring down costs to increase customer engagement. We integrate the marketing campaigns into the client’s CRM or Dialers to offer real time analytics and lead generation when it comes to performance.”

 

nNext currently has mandates on a variety of product lines and channels from clients like Max Bupa Health Care, IndusInd Bank, Iffco-Tokio Life Insurance, Aegon Life and others.

 

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