From yesterday: Bloomberg TV India is now BTVi

01 Aug,2016

Business Broadcast News Pvt Ltd has announced the launch of BTVi, an all-new business channel which in its most recent avatar was called Bloomberg TV India. It may be recalled Business Broadcast and global financial information provider Bloomerg had ended their licensing agreement earlier this year. Bloomberg has now inked a deal with former Network18 promoter Raghav Bahl’s Quintillion Media.


Noted an official statement released by the company on the launch of BTVi: “We stand by our principle of continuously delivering accurate information to our viewers. The content of the new channel will be a reflection of our proficiency and experienced editorial team. The compelling content of BTVi will be of interest to all participants of the financial ecosystem. BTVi will also have strong digital connect with the viewers with an integrated newsroom.”


BTVi will have a strong connect with the senior corporate management, big market movers, technocrats, and the governance administration – both federal and state, the communique noted, adding: “With sharp market analysis, investment takeaways & deep data-mining, the show line-up will demonstrate best –in-class insights, exhaustive analysis, detailed company reports and in-depth interviews with the industry stalwarts and influencers.”


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