K Raheja launches campaign for Raheja Visatas across media

26 Jul,2016

By A Correspondent


Realty major K Raheja Corp has unveiled a major campaign for the last and 11th tower of its gated community Raheja Vistas in Mumbai’s Andheri East. The campaign is targeted largely at, double-income young families with children the age of 5-15 years; essentially employed in senior management seeking an improved lifestyle for their family.


Conceptualised by Utopeia Communicationz, the campaign showcases the camaraderie of the residents at Raheja Vistas and offers buyers their last chance to be a part of the Raheja Vistas community.


Vinod Rohira

Speaking about the launch of the last tower, Vinod Rohira, Managing Director and CEO of K Raheja Corp, said “We do not build houses, we create destinations people would want to call their homes. With this offering, we fortify our commitment to deliver to our discerning clientele only the finest living experiences.”


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