By A Correspondent

Surjo Dutt

FCB Ulka has appointed Surjo Dutt as National Creative Director. Dutt joins FCB Ulka from Sapient Nitro where he worked as Head of Creative – Delhi.

Surjo played a key role in the most successful year for Sapient Nitro’s advertising business since its’ inception in India, notes a communiqué, adding: “The Delhi office won marquee creative projects for brands like Nestle, British Airways and Philips during his 15-month stint.”

Swati Bhattacharya

Speaking on Surjo’s new role at FCB Ulka, Swati Bhattacharya, CCO, FCB Ulka said, “I remember the first time we heard the line ‘cheetah bhi peeta hai’ in JWT. We all knew the new kid on the Pepsi floor was special. Surjo’s omnivorous talent comes with an infectious energy and passion that not just creates great creative work but also strong creative teams. I am absolutely excited to have him partner me in building a bright creative future for FCB India.”

Commenting on Surjo’s appointment, Nitin Karkare CEO, FCB Ulka said, “Surjo is a powerhouse of talent. The sheer energy that he brings to every assignment makes him a delight to work with. He is a great people’s person and his teams are always ready to give their best for him. He is a fantastic addition to our creative leadership team and I am sure our clients will benefit from his work”.

Nitin Karkare

Speaking on his new role at FCB Ulka, Dutt said, “FCB Ulka is an agency I have always admired for not just its work but also its core values and culture. And now with true gamechangers like Rohit and Swati coming in, it’s a wonderful time to be in this agency.I am thrilled to be a part of the team and will do everything I can to write my bit of the success story that is sure to be written.