DainikBhaskar.com felicitates winners at 4th Women Pride Awards

07 Jun,2016

By A Correspondent


dainikbhaskar.com has announced the winners of Women Pride Award, the annual award by digital division of Dainik Bhaskar group where it celebrates the indomitable spirit of womanhood. In a ceremony in Mumbai, Shilpa Shetty, the eminent Bollywood actor felicitated the winners.


The occasion of International Women’s Day embarked the beginning of the award this year, where it extended the opportunity to nominate the women of extraordinary deeds; who are a true inspiration to many. A massive online campaign was driven through the group sites of dainikbhaskar.com, divyabhaskar.com and dailybhaskar.com, leveraging the other group platforms including print. The selection process involved Dainik Bhaskar Editorial Board, drawing a list of nominees, which is then authorised by a highly distinguished jury comprising of famous Bollywood personalities, philanthropists, entrepreneurs, and social activists. This year, Shobha De, activist and columnist; Laxmi, acid attack activist and prominent Bollywood personality Shilpa Shetty were part of the jury.


Talking about this initiative, Gyan Gupta, CEO, DB Digital, said, “This unique endeavour by DB Digital is like a token of appreciation for these women, for their undying spirit against all odds and sacrifices that often goes unacknowledged. We are privileged to bring them to the fore as an inspiration to others and honour them with these awards. We saw overwhelming responses as entries poured in from all across the country; leading to an increased traffic and stickiness to our group sites.”


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