Xanadu Consulting ventures into Neuroconsulting

05 May,2016

By A Correspondent


Senior media professional and author Jaisurya Das has announced a bouquet of new services for brands (media and non- media) powered by deep cerebral understanding.


Recognized as one of the pioneers of neuro-enabled consulting techniques in India, Xanadu Consulting Group Ltd, the 13-year-old consulting firm that Das runs as Managing Director, will offer specialized services in brand management, start-up mentoring, audience augmentation strategy and newsroom re-engineering.


“It all starts with a deep understanding of the way the brain works,” Jaisurya Das, MD, Xanadu Consulting Group said. “Our experience in the media consulting space for well over a decade has been instrumental in powering various initiatives for leading media organizations brands across the country. Having exemplified our expertise in brand management and audience augmentation for media, neuroconsulting and beyond is a natural progression for us.”


Xanadu is headquartered in Pune, with operations in Bengaluru, Mumbai and New Delhi. Xanadu is slated to open an office in San Jose, California in Q4/2016.


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