RMAI Flame Awards rewards winners across Asia

17 Mar,2016

By A Correspondent

 

Rural Marketing Association of India (RMAI) announced the winners of the 7th edition of Flame Awards Asia and Flame Leadership Awards 2016, during a gala evening held at Taj Vivanta, New Delhi recently. RMAI Flame awards recognize campaigns targeted at rural India. Over 300 business leaders, corporates, GOI & leading rural marketing agency representatives attended the presentation ceremony.

 

With six Gold awards, Vritti Solutions were the recipients of maximum gold awards, followed by four by PHD Media and three by JWT.

 

Vritti Media’s spokesman Rajesh Radhakrishnan said, “This is an important milestone which we have achieved with the help and trust of our clients. RMAI Flame awards recognize campaigns targeted at Rural India and I am proud to say that we got most of the Gold’s for our work.”

 

RMAI also felicitated Business leaders, industry professionals for their extraordinary contribution in rural marketing & development sector.

 

Some notable award winners were:

:: Vritti Solutions Ltd – Best use of technology for rural reach Syndicate bank Ludhiana Activity
:: Mahindra & Mahindra Financial Services Limited – Community empowerment & development initiative Swasthya Bima Jagruti Abhiyan
:: Ministry of Agriculture and Farmers Welfare – Effective use of technology in Agriculture (Livestock Initiatives) Nowcast – Extreme Weather Alerts
:: Grey RC&M Farmer Connect – (Contact programme/Initiative of the year) Mahindra Jashn Josh Ka
:: Coromandel International Ltd – Integrated Campaign of the Year Promotion of Organic manure usage – Godavari Gold
:: Vritti Solutions Ltd Integrated – Campaign of the Year Goodknight Fastcard Pandharpur Activity
:: Vritti Solutions Ltd – Promotion and Activation (Brand Awareness) Goodknight Fastcard Pandharpur Activity
:: Geometry Global India Pvt Ltd – Promotion and Activation (Brand Awareness) 3 Roses – Godavari MahaPushkaram – ‘Sip of Strength’
:: Vritti Solutions Ltd – Promotion and Activation (Sales Promotion) Emami Navratna – Nashik Kumbh Mela activity
:: Vritti Solutions Ltd – Promotion and Activation (Sampling & Trial Generation) Godrej No 1 – Nashik Kumbh Mela Activity
:: Vritti Solutions Ltd – Promotion and Activation (Sampling & Trial Generation) Iodex-Pandharpur Activity
:: GroupM Dialogue Factory Promotion and Activation (Small Budget) Greenlight Sunking Ujaale Ki Udaan

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