Nick goes HD, gets aggro with kidstuff

08 Oct,2015

By A Correspondent


Nickelodeon India continues to lead the league by innovating and engaging with kids across the country. Nickelodeon has announced its game changer initiatives this season – Launch of the action-comedy series Shiva on Nickelodeon; launch of Nick HD+ — India’s first HD channel in the kids category and a strong growth plan for SONIC.


Announcing the high decibel launches for the quarter, Nina Elavia Jaipuria, EVP & Business Head – Kids Cluster, Viacom18 said, “Nickelodeon has always stayed ahead of the curve with its innovative and engaging initiatives. Keeping kids at the core of everything that we do, endearing characters, path breaking content and pioneering initiatives have scripted Nickelodeon’s leadership and success story. The launch of Shiva and Nick HD+ are significant milestones in the category and are sure to be game changers, further fortifying our leadership position.”


The HD channel will soon be available on all cable and DTH platforms in the country.


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