Mindshare awarded Global Mobile AoY title by MMA

05 Oct,2015

 

 

Mindshare has won most desired ‘Global Mobile Agency of the Year’ title during the Annual GLOBAL SMARTIES™ Awards 2015 organized by the Mobile Marketing Association.

 

The 2015 MMA Global Smartiesâ„¢ Gala held at Pier Sixty in New York City celebrates and awards best-in-class mobile work across the globe.

 

Mindshare Asia Pacific won 5 awards across multiple categories and clients in the global competition:

 

  • The Ghost is Calling, Silver, BRAND AWARENESS, Mindshare Malaysia
  • Bond of Love on the Mother’s Day, Bronze, RELATIONSHIP BUILDING / CRM, Mindshare Pakistan
  • How Zespri Got Kids Across China to Slice 18 Billion Kiwis, Gold, MARKETING WITHIN A MOBILE GAMING ENVIRONMENT, Mindshare China
  • The Language of Hair, Gold, MOBILE SOCIAL, Mindshare Vietnam
  • Lifebuoy Flood, Bronze, LOCATION BASED, Mindshare Indonesia

 

Nick Emery, Global CEO at Mindshare said: “We are delighted to be the global mobile agency of the year, especially with such outstanding competition. A mobile first approach is central to our adaptive strategy and the geographical breadth of our awards across many clients is testimony to our success.”

 

Greg Stuart, CEO at MMA said: “Most marketers tell me they really want and need their agencies to keep up and lead in mobile - the best we heard was Mindshare.”

 

Ashutosh Srivastava, Chairman & CEO, Mindshare Asia Pacific, Middle East, Africa, Russia & Emerging Markets commented on the win: “We are proud of the work that is emanating from our region. The APAC market is unique, diverse and innovative. Most of the countries are ahead of the game in the mobile arena. The combination of our understanding of the ecosystem coupled with our capability to solve real world challenges results in such award-winning work.”

 

Mindshare has already been named Mobile Agency of the Year 2015 in both, China (1 Gold, 3 Silver, 1 Bronze) and India (7 Gold, 5 Silver and 4 Bronze) at The Smarties™.

 

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