AppjacketPlus rolls out for enhanced in-app advtg

09 Oct,2015

By A Correspondent

 

Seventynine, part of SVG Media has launched appjacketPlus,  a new in-app advertising platform that brings greater monetization capabilities to app developers and publishers. appjacketPlus is powered with enhanced features and controls for publishers including but not limited to the world’s first zero buffering and HD-quality video display technology. It also features machine learning algorithm for consumer targeting and reach, and a mediation engine for best in class yield.

Mustali Kachwala, co-founder at Seventynine said, “With appjacketPlus, we have made in-app advertising even more financially rewarding for mobile app developers and publishers with the inclusion of a powerful global mediation engine. The new SDK will further strengthen our position as the mobile technology platform of choice, with over 350 leading apps and over 100 advertisers are already using our technology.”

As part of appjacketPlus, Seventynine will offer its technology and technical support to large App publishers who maintain their own sales teams, and are looking for a robust solution to enhance their inventory offerings.

 

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