Shekhar Gupta to deliver the AAAI-Subhas Ghosal Memorial Lecture 2015

23 Sep,2015

By A Correspondent

 

The Advertising Agencies Association of India (AAAI) announced that the renowned journalist Shekhar Gupta will speak on ‘Changing Role of Media in Today’s India’ at the AAAI-Subhas Ghosal Memorial Lecture 2015 on 9th October at ITC Grand Central, Parel, Mumbai.

 

This is the first of the newly created AAAI-Subhas Ghosal Memorial Lecture Series wherein notable personalities from the field of media and advertising will be invited to share their views on various topics of interest to the advertising, media and marketing fraternity.

 

In the past, Subhas Ghosal Foundation had occasionally organized a Memorial Lecture on its own and past speakers included Dr. Prannoy Roy, Javed Akhtar, Dr Gurcharan Das, Shyam Benegal amongst others.

 

Recently, the Foundation partnered with AAAI to create the AAAI-Subhas Ghosal Memorial Lecture. On the tie up, President of AAAI Dr Ambi M G Parameswaran said, “We at AAAI are constantly examining how the Association can play a more meaningful role in changing and shaping public opinion about advertising, media and marketing. The partnership with Subhas Ghosal Foundation gives us a great platform to invite thought leaders from various domains to share their perspectives on the changing discourse on media, advertising and society. Through this effort we will also remember one of the visionaries of Indian advertising.”

 

Shekhar Gupta is chairperson of Mediascape. Mediascape is an exciting new start-up in Indian news media, and is currently under development. He is a prolific columnist, with his highly influential columns translated into Hindi, Telugu, Kannada, Gujarati and Marathi. He is a senior prime-time anchor at NDTV. Over the past two decades, Shekhar’s weekly column, National Interest, has been regarded as the sharpest, most perceptive analysis of current events as they unfold. His columns were recently collected in the bestselling book, Anticipating India. Currently, National Interest appears in Business Standard every Saturday. He also writes a fortnightly column for India’s leading Hindi newspaper, DainikBhaskar.  Shekhar hosts “Walk the Talk” on NDTV 24×7 every week. A collection of his news-making interviews will be published soon. He has now started a second weekly show in Hindi, “Chalet Chalte”, telecast on NDTV India.

 

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