Enormous to handle CashKaro creative

11 Sep,2015

By A Correspondent

 

CashKaro has appointed Enormous as its creative agency on record, after a multi-agency pitch. CashKaro will be looking at strengthening its market leader position in the cashback & coupons space and is embarking on an aggressive marketing campaign to create awareness among the online shoppers and deal hunters. The campaign will primarily focus on CashKaro’s product offering and benefits of using the platform.

 

Enormous will be working on a 360 degree advertising campaign which will focus key markets across the country.

 

Swati Bhargava

On the development Swati Bhargava, Co-Founder CashKaro.com said, “We are delighted to have Enormous as our creative agency. For a young and growing brand like ours, it is important to communicate with the target audience across touch points. In Enormous we have found the right partner, who has the requisite knowledge and experience in the space. They will help us reach our potential target base in the most creative manner.”

 

Ashish Khazanchi

Ashish Khazanchi, Managing Partner Enormous commented, “We’re proud to be appointed the agency for CashKaro.com. It’s a dynamic organization with not just an innovative product but vaulting ambition. Always a delight to partner with people who look at not just selling a product but bringing added value to people’s lives. They are also mature advertisers and we aim to scale up the game with them.”

 

CashKaro offers real cashback which is paid over and above existing discounts and offers on partner sites like Amazon.in, Paytm, Snapdeal, Shopclues, Jabong etc. The savings offering has expanded to cover basics like giving Cashback on mobile recharge, paying electricity, phone, mobile bills, DTH recharge – something almost every individual needs!

 

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