AAAI announces day-long workshop for ad professionals

02 Jun,2015

By A Correspondent

 

Advertising Agencies Association of India (AAAI) announced its one-day workshop on Negotiation Skills, to be held at its new Secretariat and Training Center at Marathon Futurex, Mumbai. Designed for senior advertising industry professionals, the Workshop is scheduled for Friday, 26th June and would be facilitated by Ruma Biswas, Managing Partner (South Asia), Progress-U.

 

This interactive and experiential workshop is designed to meet the key objectives viz. to develop an optimal negotiation mindset, to be able to build trust in the negotiation process by adjusting the verbal   and non-verbal communication style, to learn a systematic process for negotiations, to be able to develop effective negotiation strategies and to improve the approach in dealing with tough negotiations.

 

Elaborating more on the workshop, Ruma Biswas stated: “Modern Negotiations” program is designed to help leaders with powerful strategies in order to navigate today’s tough business environment with win-win deals. Progress-U has been developing leaders, sales people and professional coaches in Asia for the past 12 years with a passion for care and progress. With operations in Hong Kong, India, Singapore, China and Japan, Progress-U is a pioneer in leadership development.”

 

M G Parameswaran

Dr M G Parameswaran, President of AAAI added:  “As an industry body AAAI is involved with many issues facing its member agencies. Helping agencies manage their services better, get better remunerated and improve their professional skills is a key item on the agenda of AAAI. We believe that sharing learnings and knowledge is the best way to prepare the agencies for the future.  This Workshop is just the beginning of a long list of seminars and knowledge sessions that we have planned at the new AAAI Training Centre”.

 

Senior professionals from numerous large and small agencies have already enrolled for this workshop which has a very limited number of seats.

 

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