ZeeQ changes avatar; introduces new programming line-up

15 Apr,2015

By A Correspondent

 

ZeeQ has unveiled its new avatar and will seek to entertain and engage children with an eclectic mix of comedy, action and art & craft shows.

 

Responding to the demand for differentiated content, ZeeQ has prepared locally-produced shows like Bandbudh aur Budbak, Pyaar Mohabbat Happy Lucky and The Art Room that offer a balanced mix of entertainment and learning. For some adrenaline rush, the channel has action-packed shows like Burka Avenger, He Man, Shaktiman packaged together in the Mega Action Band. This band will be offered in Telugu as well, in addition to Hindi and English.

 

Ashwin Sashital

Ashwin Sashital, Brand and Communications Head, ZeeQ, said: “ZeeQ is taking a step further by revamping the look, feel and positioning of the channel. The challenge lies in expanding the audience base, something we believe can be done with the new line-up. We plan to keep our audience engaged and entertained with exciting new stories, creative activities and action-packed adventures. We look forward to a great start with our rebranding campaign.”

 

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