MEC Access organizes turnkey project for Kolte Patil

09 Feb,2015

By A Correspondent

 

MEC Access has announced its partnership with Kolte Patil Developers Ltd’s (KPDL) initiative ‘Nest Fest 2015’, bringing to light India’s first ever grand property expo which includes an element of fun and play.

 

‘Nest Fest 2015’ was held from 6 – 8th February, 2015 in Pune. The property festival displayed a wide product range catering to audiences visiting the property expo over the three days. The mega event showcased properties ranging from Rs. 30 lakhs to Rs. 10 crores across 10 locations.

 

Sidhraj Shah, National Director, activation, MEC, said, “MEC Access has been able to plan and execute a seamless on ground execution for a challenging yet great experiential activation for Kolte Patil Developers, which was attempted for the every first time in India.”

 

Omar Gul, Marketing Head, 24K and Digital, Kolte Patil, said, “Nest Fest is Kolte Patil’s flagship property exhibition with a single focus to deliver dream homes ranging from Rs. 30 lacs to crores in Pune. The exhibition showcased Kolte Patil’s entire Home segment with amazing offers, value-adds and easy finance schemes. It was a fulfilling experience to work with MEC GroupM as our partners in this endeavour.”

 

MEC Access, during the pre-buzz phase, conducted two events on the same day across 21 cities pan India. A channel partner meet was scheduled in the morning and customer meet in the evening.

 

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