Spin TV mandates Helios Media with revenue monetisation

15 Jan,2015

By A Correspondent

 

Spin TV, the speciality TV channel focussing on the Real Estate sector have assigned the mandate of revenue monetisation to Helios Media

 

Spin TV will offer consumers the ease of surfing from the comfort of their homes for a complete view of the property that they so desire to short-list. Along with such show-cases the channel will also have shows on tourist destination, Vaastu and interiors, new concepts in living styles and dream homes.

 

OMNIL CEO, Manish Rachh said, “In Helios Media we saw their ability to position channels in the advertiser market in a way that works both in the favour of the advertiser and the channel. Since SPIN TV is in a very segmented space, it was important for us to assign the monetisation to a team that truly comprehends the value of such an offering.”

 

Bala Iyengar , COO of Helios Media said, “The core of Helios Media is to look “Beyond Obvious” and we have been successfully achieving huge wins purely on the basis of providing the missing link between content and communication who are both addressing the same consumer base. Identifying of this space and appropriate positioning will therefore lead to true value of the channel.”

 

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