
There are awards and awards and awards. We don’t yet have an awards for awards shows, but the way we are headed in the Media & Entertainment industry, don’t be surprised if you receive a mailer one of these announcing an awards for awards with a 12-member jury named.
The Mediaah! Dubious Achievement awards are, as the name suggests, for achievements that are dubious.
It’s a fun feature that we’ve been carrying on MxMIndia since we started and the objective is to have some fun at the expense of others and ourselves.
Let’s take a few possibilities:
The Congress under Rahul Gandhi Award for Loyalists Dumping the Party Award
To CNN-IBN business executives and editors for exiting from the channel the moment the full acquisition by Mukesh Ambani’s Reliance Industries
The Lagaan Award for Extra-Long Ad Films Award
To Pepsi-Kurkure Gharwali Diwali Ad which went on and on and on even as it was fun watching
The Ajay Devgn Award for ‘Aata Maazi Satakli’
To Rajdeep Sardesai for giving one ‘kaan ke neechey’ to the NRI audience at Madison Square Garden in New York City
The Hum Aapke Hain Koun Award
To Delhi journalists who were the shown the finger by the new NDA government as we now have a PM who doesn’t taken then on overseas visits and prefers to bypass the very journos who propelled the BJP to winning position
Get the drift? If you want to send in your entries for these, inbox them to pradyumanm@mxmindia.com. Confidentiality assured. We will protect your identity if you don’t want it disclosed.