Bhakti Samrat: Musically in devotion

11 Dec,2014

By A Correspondent


BIG Magic Ganga is all set to take another historic stride in its programming endeavours. It has designed a landmark concept, a non-fictional devotional music singing competition show that will probably be the first of its kind on the small screen on a mega scale in India.

Titled Bhakti Samrat, the show will be an exclusive blend of religious sentiments, devotional leanings and musical fervor – all of which have an overwhelming presence in the region. The programme was also strongly inspired by the success story of the recently held on-ground event of Jai Baba Baijanath in Deogarh, with singing star Pawan Singh, which attracted over 20,000 people to the ground and was watched by millions on television. The show starts on December 22 and will at 9pm from Monday through Friday. There will be a total of 50 epsiodes.

Speaking on the property, Lavneesh Gupta, COO, Reliance Broadcast Network said, “This is an excellent property for marketers seeking to reach a relevant audience base in the region. Given the resonance with the youth and appeal to the entire family, this property will deliver yet another engaging watch. For BIG Magic Ganga it is part of our endeavor to offer clutter breaking entertainment which is tailored basis insights of religion and festivities that resonate with audiences of the region. We are proud of yet another exclusive offering and I congratulate the team on the same.”

One of the primary objectives of Bhakti Samrat is to bring young, promising and budding singers from Bihar, Jharkhand and the region on one stage and show the world, that unlike the popular belief, the youth of today are as close to God, as their elders. It will showcase a connect between the youth and the divine soul. So although the show will be ‘devotional’, it need not necessarily be ‘traditional’. It will depict real people, with real prayers and real aura.

Some of the themes covered in Bhakti Samrat will be Mere Prabhu- Eisht devta special, Amar Bhakti special: Songs based on famous bhakts like Prahlad, Arjun, Meera, Surdas, Vaar special: Day based god’s specials, Makar Sankrant special, Holi Special and others.   The sets will be in lines of the feel and soul of the show. Unlike other devotional shows, this will have a modern set, where we will bring out competitiveness as well as devotional environment, the set will be an amalgamation of yesterday, today and tomorrow.

The show will be anchored by noted folk singer Malini Awasthi and celebrated Bhojpuri singer Alok Pandey.


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