Star Sports acquires rights to telecast IPTL

17 Oct,2014

By A Correspondent

 

Moving ahead with the philosophy of fostering a multi-sport culture in India, STAR Sports has acquired the rights to telecast the International Premier Tennis League (IPTL). The acquisition of IPTL rights is in line with the STAR Sports objective of fulfilling India’s growing appetite for non-cricketing sports such as Tennis, Hockey, Badminton and Kabaddi.

 

The IPTL is slated to kick start from November 28, 2014. It is a key marquee event that will bring together current champions, tennis legends and upcoming talent in a format that’s never been seen before. The league is being organized by the 12-time doubles and mixed doubles Grand Slam Champion and winner of 52 ATP doubles titles – Mahesh Bhupathi with an intention to fulfill the increasing demand for top-level tennis in Asia.

 

IPTL will be played in typically indoor stadiums across four Asian countries – Philippines, Singapore, India and UAE from November 28, 2014 to December 13, 2014. The India leg of the IPTL that is scheduled to be held in Delhi would be witness to Tennis greats like Roger Federer, who would be playing in India for the first time, besides Novak Djokovic, Jo Wilfried Tsonga, Tomas Berdych, Goran Ivanisevic and Pete Sampras.

 

“The International Premier Tennis League is an unprecedented opportunity for sports fans across India to experience the game played by its legends. This is the first time India will play host to some of the biggest names in tennis, and we at Star Sports are extremely proud to be associated with this league. We’re confident that the league will take the game of tennis to much greater heights and further accelerate its development and adoption,” said Nitin Kukreja, President – Sports, Star India.

 

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