Nivea unveils campaign for Body Milk lotion

31 Oct,2014

By A Correspondent


Nivea has unveiled a new campaign for Body Milk lotion. This film peeks into a day in the life of twin sisters. While one sister has to apply body lotion again and again, the other doesn’t have to as Nivea Body Milk gives her 24 hour moisturisation in just one use.


The objective of this TVC was to establish Nivea as the ‘Dry Skin Expert’ by offering a solution to the consumers who are used to applying body lotion again and again.


The film takes the viewer on a journey with Nivea Crème, as it cares for all kinds of skin needs around the world. The ad celebrates the iconic blue tin and its 100 years existence across the world and its role in enhancing beautiful moments every day.


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