Milind Pathak joins Madhouse India as COO

17 Oct,2014

By A Correspondent


Mobile marketing and communications company Madhouse announced the appointment of Milind Pathak as COO. He will be reporting in to Joshua Maa, Founder and CEO, Madhouse and Tushar Vyas, Managing Partner, GroupM Interaction, South Asia, and will be based in Gurgaon. Milind comes on board with vast domain knowledge and experience in mobile VAS, marketing & advertising, content, mobile CRM and m-Commerce.


Prior to joining Madhouse, Milind was a part of the One97 Communications’ leadership team and held various roles like the Global Head- New Business & Head – Mobile & Enterprise Marketing. He has over two decades of experience in sales, business development, marketing, strategy and P&L Management. Milind moved to digital domain in 2005 as Co-CEO and Country Manager for Buongiorno and was responsible for setting up the company’s successful operations in India. He has been an active digital evangelist in the Asian market for Mobile Content, Marketing, m-Commerce and Internet.


Joshua Maa, Founder and CEO, Madhouse Inc. said, “India continues to be a priority market for us and we look forward to working closely with Milind as he steers Madhouse India into its next phase of growth.”


Commenting on Milind’s appointment, Tushar Vyas, Managing Partner GroupM Interaction said, “We are excited to have a senior leader from the industry in the Madhouse team. Milind comes with a rich and in depth experience from the telecom industry with depth of experience in Mobile marketing, content and commerce across consumer and enterprise segment. We are confident he will help our clients to seamlessly integrate mobile advertising into their marketing strategies.”


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