Ashok Vidyasagar joins Endemol as Senior VP

05 Aug,2014

By A Correspondent


Endemol India has announced the appointment of Ashok Vidyasagar as Senior Vice President to lead operations of the entire South India Business including shows like Bigg Boss. He will be responsible for focusing on scripted business opportunities in addition to exploiting the non-scripted catalogue of Endemol in the four southern languages of Tamil, Telugu, Kannada and Malayalam. Based out of Chennai, Ashok will report into Abhishek Rege, Chief Operating Officer – Television, Endemol India.


Prior to joining Endemol he was instrumental in setting up Big Synergy Media Ltd, South Operations as Business Director – South. “We have always been focused on building regional franchises of our global shows especially in the south. With Ashok leading the southern market, we hope to further expand and build more such ventures,” said Mr Rege.


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