Alia Bhatt to endorse Garnier Fructis in India

10 Jun,2014

By a correspondent

 

Haircare brand Garnier Fructis has announced actor Alia Bhatt as the new face of the brand in India. This is the first time that Garnier Fructis has signed on a brand ambassador in India. Alia Bhatt will feature in a series of campaigns for Garnier Fructis this year.

 

Speaking about her association with the brand, Alia Bhatt said, “My hair is very important to me and I only trust Garnier Fructis which has always been my favorite shampoo. I love it’s fruity, long lasting fragrance and the way it leaves my hair feeling nourished and strong. The new Garnier Fructis shampoos & conditioners have been specially developed for Indian Hair. I hope every girl using Garnier Fructis benefits from it the way I have”.

 

Commenting on Alia’s association with the brand, Rupika Raman, General Manager, Garnier said, “We’re very happy to welcome Alia on board as the face of Garnier Fructis. Her personality and energy finds great synergies with Garnier Fructis. No other brand is as synonymous with youth and vitality as Garnier Fructis. Alia brings both these qualities to the table with her talent and individuality.”

 

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