Ogilvy to participate in Kyoorius Awards. Leo Burnett entries in too

06 May,2014

By A Correspondent

 

Okay, it’s official. Ogilvy is participating in an Indian creative advertising awards event this year.  This was confirmed to MxMIndia by Abhijit Avasthi, National Creative Director, Ogilvy via the agency spokesperson.

 

It may be recalled that Ogilvy had chosen to not participate in the Creative Abby last year (2013) and this is the second successive year when the agency – which has traditionally dominated the awards tally – has stayed away.

 

According to a Kyoorius official, Leo Burnett, which was rumoured to be staying away from all awards this year, has sent in entries.

 

Although the entries closed yesterday (May 5), given some requests from a few agencies, a few entries will be accepted till early tomorrow morning (May 7).

 

Meanwhile, the entries for the Abby at Goafest have also closed and according to numbers that Goafest organising committee members have informally told us, the aggregate number of entries for all the Abby РCreative, Media, Digital, Broadcast, PR and others Рis in the region of 2700. An Advertising Club officebearer told MxMIndia that a communiqu̩ will be issued on the numbers.

 

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