DD Sahyadri to telecast ‘Prerna Puraskar 2014’

02 May,2014

By A Correspondent


Doordarshan’s Sahyadri channel will be commemorating Mother’s Day on 11th May, 2014 with the telecast of a special event ‘Prerna Puraskar, 2014’ which will be a special awards function showcasing the unique bonding between mother-daughter as well as focusing on the theme of ‘Ladki Padhegi to Ladki Badhegi.’


This year the event has been designed in a way to extract a commitment from leaders of all sections of the society to support girl child education so that it paves the way for her all-round success and progress in life. The event proposes to tie up with people from a cross-section of the society and NGO’s who work towards the progress of the girl child.


This event is supported and sponsored by Clinic Plus. Prerna Puraskar identifies the role of Doordarshan as a public broadcaster; it had also won the Bronze Lion Award at the Cannes International Advertising Festival in 2006.


The telecast of the awards show on Doordarshan Sahyadri will take place on 11th May, 2014 (Sunday), 3.30pm onwards.


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