92.7 Big FM pays tribute to mothers with feature film on radio

13 May,2014

(L – R) Himani Shivpuri, Sparsh Khanchandani and Alok Nath at 92.7 BIG FM’s launch press conference of Radio Ki Pehli Picture – Maa Ke Aanchal Mein in association with Clinic Plus

By a correspondent

 

On the occasion of Mother’s Day, 92.7 BIG FM and Clinic Plus came together to produce and launch FM radio’s first ever feature film. With a strong ensemble cast comprising names like Divya Dutta, Tisca Chopra, Sparsh Khanchandani, Alok Nath, Sachin Khedekar, Satish Shah, Himani Shivpuri and Upasana Singh, the two hour movie titled ‘Maa Ke Aanchal Mein’ has been written by Neelesh Misra and talks about a mother’s determination to educate her daughter.

 

With a special message on the girl child, the film has been scripted by 92.7 BIG FM’s ardent storyteller – Neelesh Misra. The film also boasts a popular star cast lending their voices to the characters. The star-cast includes the talented Divya Dutta playing the sutradhar, Tisca Chopra as the discerning mother, Sachin Khedekar – the father, Alok Nath – Dadaji, Himani Shivpuri – Daadi, Upasna Singh – Chachi, Satish Shah – Chacha and child artist Sparsh Khanchandani as the daughter.

 

Commenting on the occasion, Ashwin Padmanabhan, Business Head, 92.7 BIG FM stated, “We at 92.7 BIG FM have pioneered the radio-storytelling format in India and we now take it to next level with the launch of an extremely engaging first-ever radio feature film with a noble message on educating the girl child. We thank our partners for this association and are confident that the film and its humble message will resonate with listeners across our stations! ”

 

Srirup Mitra, General Manager, Hair Care, HUL stated, “It has been our consistent effort to strengthen the unique bond of a mother and daughter and Mother’s Day is a big celebration for us. In our capacity we have always tried to connect with daughters and facilitated them to acknowledge and appreciate their mother’s role in their life, and -the first-ever feature film is an excellent opportunity for us to convey our message.”

 

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