Eco Times unveils ‘ET Panache’

02 Apr,2014

By A Correspondent

Business daily The Economic Times has launched ET Panache, a thrice-a-week lifestyle and leisure accompaniment to the main newspaper. ET Panache is ET’s stylish nod to bigwigs, honchos, top guns – be it in India Inc, sports, politics, Bollywood, et al.

ET Panache is a reflection of the lives of today’s young readers – busy, driven, ambitious and forever pursuing new dreams,” said Ravi Dhariwal, CEO, BCCL.

As a reading experience, ET Panache will comprise lists, recommendations, reviews, opinions, DIYs, great finds and more, constitute the staple, even as it delves in-depth into the rarefied universe of upscale travel, dining, wellness and style, notes a communique.

The first issue of ET Panache appeared with the paper today. The supplement will be published on Wednesdays, Thursdays and Fridays.




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