Research offers insights on challenges faced by women at work

04 Mar,2014

By a correspondent


Apurva Purohit

Research conducted by team LYNAM that embarked on a quest to understand real life challenges faced by working Indian women has revealed some interesting insights. The research, inspired by the book ‘Lady You’re Not a Man – The Adventures of a Woman at Work’, authored by Apurva Purohit highlighted reviews of about 1000 women from across the country on the current work scenario in India.


Some interesting observations emerged about what single women experience, working mothers want, and how women feel about issues in different parts of India. For instance, 60 per cent women have been asked at interviews whether they will quit if they get married? Also, women in Delhi are more comfortable with a male boss, when compared to the rest of the country. As for working mothers, almost 60 per cent would be relieved if their workplace had childcare facilities. 27 per cent of women also believe that working women take advantage through “lost babe in the woods”, “sexy diva”, and “emotional blackmail” syndromes. Women are also most offended by not being taken seriously by men in a workplace, even more than having their cleavage stared at.


The researched set comprised of 84 per cent women and 16 per cent men. Around 66 per cent of the respondents belonged to the age bracket of 25-34 years. The research was undertaken in Mumbai, Delhi, Bangalore, Pune and Hyderabad.


Apurva Purohit, author of ‘Lady You’re Not a Man – The Adventures of a Woman at Work’, said, ” For many years we have only heard through anecdotes what working women are thinking and feeling about their workplace. This is the first definitive study which actually tells us about the biases they face, the issues they have to deal with, and the expectations they have, if we want them to continue to be part of corporate India. The success of the book was a testimony to the desire Indian women have to achieve their goals both at work and at home and this research tells us how we can create an eco-system which looks at what is going through their minds and helps them achieve this desire.”


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