Mona Jain, Rahul Sharma join Zee

05 Mar,2014

Mona Jain

By A Correspondent


Zee Entertainment Enterprises Limited (ZEEL) has announced the appointment of Mona Jain as EVP-Cluster Head and Rahul Sharma as Senior VP-National Sales Head.


Speaking on both appointments, Ashish Sehgal, Chief Sales Officer (CSO), Zee Entertainment Enterprises Limited (ZEEL) said, “We are extremely happy to have two media stalwarts join us from the industry. Mona brings with her an immense experience and understanding of the industry. She has been instrumental in key media launches and her knowledge will be really valuable in reinforcing our relationship with agencies & clients. Mona will play a key role in developing brand solutions, setting up a business model for geo-targeting & agency relationship management. She will also head the North region leading the Business Development team, new initiatives and niche channels. Rahul comes with a digital background, which will add a new dimension in selling traditional media. His proven skills in establishing start-up operations and successful launch of channel brands will play an integral role in helping the company achieve its business objectives.”


Commenting on her joining, Ms Jain who was until recently CEO of VivaKi Exchange, said: “I am extremely pleased to be stepping into this position. Zee looks poised for huge growth and it will be very exciting to be a part of this journey.”


Said Mr Sharma said, “I have been a part of television and I am excited to join ZEE and be a part of the biggest television network.”


Both appointments are effective today (March 5).


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