Adfactors’ releases books on recent Assembly polls

13 Feb,2014

By A Correspondent


If you thought Adfactors was just a PR agency representing corporate or into troubleshooting, read on. A part of the group is a company called Datanet India which has as among the 720 information-rich websites it owns. has released a set of five books that analyse the election results of Chhattisgarh, Delhi, Madhya Pradesh, Mizoram and Rajasthan, where Assembly elections were held recently. Summary results of all parliamentary and assembly constituencies in India are avaialle from independence onwards through the portal including a geospatial analysis of election results at town, village and booth level with the help of GIS maps.


Speaking on the occasion, portal Director Dr R K Thukral stated, “Analysing election results is a science in itself. These books propel analysis of state assembly election results to a new level via GIS maps. Not only is this one of the best techniques to decipher wider information at a glance, it also contains maps of basic features of assembly constituencies, demographic profile as well as electoral maps, besides state-level time-series comparisons in graphs and top-ten ranking of assembly constituencies and candidates.”


Dr Thukral revealed that maps of the last two assembly election results (2008 and 2013) were juxtaposed alongside to aid visual comparison.


On the launch, Adfactors Managing Director Madan Bahal revealed, “ and 720 other websites disseminating data about India, its sectors, regions, states and districts are owned by Datanet India. For the past 13 years, Datanet has rendered yeoman service to the socio-economic research fraternity in India and abroad. Recently, Datanet India’s initiatives were recognized by Limca Book of Records 2013 for holding the largest cluster of websites providing socio-economic and political statistical data.”


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