Jockey opens new page with Law & Kenneth

22 Jan,2014

By A Correspondent

 

Page Industries Ltd, the brand custodians of Jockey in India, have appointed Law & Kenneth Communications as their brand communications partner after an extensive multi-agency pitch process.

 

Confirming the news,   M C Cariappa, Senior General Manager -Sales and Marketing, Jockey India said,  “Law & Kenneth give us the confidence with their understanding, insights, effective go to market strategy and clear vision for the brand. We look forward to an exciting and  fruitful association and are confident that the brand will move to greater heights”.

 

Commenting on the win, Anil S Nair, Chief Executive Officer and Managing Partner, Law & Kenneth Communications India, said “Winning Jockey business is the best possible start we could wish for in the new year. We are extremely excited about getting Jockey’s mandate. It’s a dream brand for us to have in our portfolio and we look forward to doing some exciting work for the brand.”

 

L&K’s Mumbai office will handle the account.

 

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