Recording-breaking ratings for Chennai Express helps Zee create Diwali ‘dhamaka’ in GEC-land

01 Nov,2013

By A Correspondent

 

It’s news like these that gladden our hearts. Zee TV which has been yoyo-ing between #2 and #3 slots shot to the numero uno slot on the back of Shah Rukh Khan’s Chennai Express scoring a record 19541 TVTs and the evergreen DID Season 4 premiere netting 6075 TVTs. This has propelled the channel to the No.1 position with 505442 GVTs.

 

Channel Week 43 GVTs in ‘000s (Week 42 GVTs)
Zee TV 505442 (409304)
Star Plus 492849 (517048)
Colors 423584 (384496)
Life OK 334635 (316904)
Sab 331674 (319214)
Sony 281638 (292327)
Information: TAM Media Research, TG: CS 4+, Market HSM, Period: Wk 43. Source: Trade

The blockbuster starring Shah Rukh and Deepika Pudokone, Chennai Express has not only broken all box office collections at its theatrical release but has also broken all movie television premiere records across GECs on Indian Television and become the biggest grosser in terms of ratings, notes a communiqué from the channel. It may be noted that the specific ratings numbers are not sourced from TAM, but from independent and reliable sources.

 

Genre

Channel

Date

Days

Programme

TVTs

Movies

Sony

25-Jul-10

Sun

3 IDIOTS

13997

Star Gold

12-Nov-11

Sat

BODYGUARD

14766

Colors

28-Nov-10

Sun

DABANGG

11818

Star Gold

10-Sep-11

Sat

SINGHAM

12798

Zee TV

20-Oct-13

Sun

CHENNAI EXPRESS

19541

SONY MAX

28-Jul-13

Sun

AASHIQUI 2

10952

Information: TAM Media Research, TG: CS 4+, Market HSM, Period: Wk 43. Source: Trade

 

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