MEC India expands media agency mandate within Reliance ADAG

21 Oct,2013

By A Correspondent


Leading media agency MEC India has announced expansion of its media mandate within Reliance Group.


The agency has bagged the mandate for Reliance Capital (including Reliance General Insurance, Reliance Life Insurance, Reliance Mutual Fund and Reliance Commercial Finance), Reliance Infrastructure, Reliance Power and Reliance Energy.


MEC India has already been managing the media mandate for Reliance Communications, Reliance Net Connect & Reliance Digital TV and is now enthusiastic about managing the media agency responsibility for more group companies.


On this development, T. Gangadhar, Managing Director, MEC India said “The team at MEC India is eagerly looking forward to provide excellence in crafting and executing customized integrated solutions across its suite of services. MEC India has shared a long standing relationship with various companies in the Reliance Group and our objective will be to provide superior assistance with media, analytics, content, activation and digital media services, as we have been doing with the award winning RCOM mandate in the past.”


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