By A Correspondent [updated]
McCann Worldgroup’s India office has reasons to bring out the bubbly. At Spikes Asia which concluded in Singapore on Tuesday, its entry for ATSS Keyless Entry System won a Grand Prix in the Design category.
Before we gush further, the bad news. India drew a blank in the following categories:
Branded Content & Entertainment, Creative Effectiveness, Digital, Direct, Integrated Winners, Mobile, Promo & Activation and Radio.
Back to McCann (MWG)’s winnings, there are 8 metals that the folks bring back. The tally for Ogilvy is 8, Ramesh Deo Productions is 5 and Taproot is 4. (note: the earlier report had grave errors given that the calculation was based on each individual entry in the table below. Campaigns typically have to be clubbed together. Note: in the table below Ogilvy has bagged two Outdoor golds for its Philips campaign. We deeply regret the error – Ed).
See the three tables to see how Indian agencies and advertisers fared.
Winner by Category

Winner by Entrant Company

Winner by Advertiser
