NDTV and Vedanta announce launch of ‘Our Girls Our Pride’

20 Aug,2013

By A Correspondent


NDTV and Vedanta have launch the ‘NDTV Vedanta Our Girls Our Pride’ national movement to create awareness about issues related to the girl child. The key issues that the campaign will focus on are Nutrition, Education, Health, Foeticide and Infanticide.


Priyanka Chopra was named the brand ambassador for the campaign. To launch the initiative, Priyanka joined Dr Prannoy Roy, Co-chairperson, NDTV and Anil Agarwal, Chairman, Vedanta in New Delhi. Also present at the launch were Dr A L Sharada, Programme Director, Population First, Neelam Singh, NGO Vatsalya, UP, Deepak Kalra, Chairperson for Child Rights Protection Committee in Rajasthan amongst many others.


Addressing the gathering via a live-link, Minister for Women and Child Development Krishna Tirath said, “We should respect women in our society because both men and women are equal partners to bring out our society forward. According to our Constitution, we have equal rights, so we enjoy equal rights as men and women.”


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