Narendra Modi is most mentioned political leader on social media: Blogworks study

19 Jun,2013

By A Correspondent

 

As the countdown to the general elections 2014 begins, social media conversations around possible candidates for the top positions have gathered momentum.

 

Marketing, communication and research services firm Blogworks has launched the first edition of its monthly India’s Most Mentioned Political Leaders index analyzing the Top 20 Most Mentioned Political Leaders online for the period January 2013 – April 2013.

 

Some of the key highlights of the report:

– The top five ‘Most Mentioned Political Leaders’ online are Narendra Modi, Rahul Gandhi, Manmohan Singh, Sonia Gandhi and Arvind Kejriwal (in that order)

– Narendra Modi leads with more than thrice as many mentions as the nearest contender, Rahul Gandhi

– Narendra Modi (63%) is marginally behind Rahul Gandhi (67%) in terms of percentage of mentions by the youth between the age-group of 18-34. It is noteworthy that ArvindKejriwal and Sushma Swaraj’s mentions are from a relatively older age-group of users between 45-54 years of age

– Narendra Modi has the highest mentions by women (30%) followed by SushmaSwaraj (24%)

– Though Narendra Modi has the highest total reach on Twitter, M Karunanidhi leads in terms of being connected with the most influential users onTwitter followed by Arun Jaitley, J Jayalalithaa, AnnaHazare and Omar Abdullah.

 

A copy of the report can be downloaded from http://www.blogworks.in/post/most-mentioned-1/.

 

Post a Comment 

2 responses to “Narendra Modi is most mentioned political leader on social media: Blogworks study”

  1. narendra modi says:

    narendra modi visit to Uttarakhand state for flooded peoples.

  2. narendra modi says:

    narendra modi visit to Uttarakhand state for flooded peoples.

Today's Top Stories
Videos