By A Correspondent

Madison Media has been appointed as the media Agency on Record for leading textile, apparel and fashion retailer, Raymond Limited. Madison would be responsible for the entire media mandate for all Raymond group brands, including Digital and OOH.

Says Mr. Gautam Kiyawat, Group CEO, Madison Media Group, “We are delighted with this new win and are confident that we can add substantially to building the Raymond group brands.”

Commenting on this development, Mr. Mrinmoy Mukherjee, Director, Marketing, Raymond Limited said, “Madison Media’s leadership status as one of the best integrated media solutions agencies in India and well-integrated service and processes will help our brands scale newer heights of success.”