Sony Six wins UEFA Euro 2016 broadcast rights

23 May,2013

By A Correspondent

 

Sony Six has added the UEFA Euro 2016 football tournament to its kitty, winning the exclusive broadcast rights for it across the Indian subcontinent. The channel will telecast live all 51 matches of the tournament.

 

Man Jit Singh

Expressing his joy at the acquisition, Man Jit Singh CEO, MSM, said, “Football has grown immensely in India over the past few years and has found great interest amongst the youth. With the successful acquisition of the UEFA Euro 2016 tournament broadcasting rights, we look forward to attracting viewership to Sony Six by leveraging on the growing popularity of European football in the country.”

 

European football’s premier international competition will be Sony Six’s first entry into international football. Having broadcast the 2014 FIFA World Cup qualifiers, this will be the first successful acquisition of a major professional football competition by the channel.

 

NP Singh

N P Singh COO, MSM, said, “We are delighted to bring one of football’s elite tournaments to the Indian viewers exclusively on Sony Six. As a broadcaster we are always in pursuit of the best of International Sport and through our latest acquisition we will take the fans closer to the high impact action that the UEFA Euro 2016 promises to deliver.

 

Guy-Laurent Epstein, UEFA’s Marketing Director, said, “We are pleased to welcome Sony Six to the family of broadcasters for the UEFA Euro 2016. UEFA believes that the Sony Six channel and its commitment to high quality programming and sport is an excellent home for UEFA’s flagship national team competition.”

 

The 2016 UEFA European Football Championship will be held in France with provisional dates of June 10 to July 10 2016.

 

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