Links of the day (28 May)

28 May,2013

TV channels to follow 12-minute ad limit from 1 October

Mint/Shuchi Bansal

Broadcasters agree to phased shift to limit as channels to start reducing ad inventory from 1 June, note this report.


Mercedes Benz looks for pulsators on digital Sen

According to the report, the campaign has been designed and implemented by MEC Access, a part of MEC Media, in association with MTV


Day after IPL finish, GECs back with a vengeance Nandi

Much action on the Hindi GECs front, notes this report


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