Kyoorius launches awards with D&AD and IAA as partners, to be held at Design Yatra in Goa

13 May,2013

By A Correspondent


Design and communications publication Kyoorius has announced the launch of the Kyoorius Awards. The awards are in partnership with D&AD and the International Advertising Association (India Chapter).


Conceptualized with the aim of recognizing and rewarding excellence, innovation and originality; the Kyoorius Awards ceremony will be held at the 9th annual Kyoorius Design Yatra in Goa on August 29.


With nine categories spanning print, packaging, digital, retail and design for good, the Kyoorius awards will not only recognize professionals but give real focus to young talent with the student awards.


The student awards will bring together some of the biggest names in the industry to create real briefs that students will work on – providing them a chance to showcase capabilities in real-world scenarios. A jury comprising of some of the best creative minds from across the world has been carefully selected by D&AD together with Kyoorius. Rather than online, the jury panel will fly down to India for a discussion-based jury session to judge all submitted entries.


Rajesh Kejriwal, Founder CEO, Kyoorius said, “At Kyoorius we are working every day to ensure that talent is nurtured and fresh ideas see the light of day. Kyoorius Awards aim to recognize and honour outstanding creative work in India. We are thankful to our esteemed partners D&AD and IAA (India Chapter) for coming on board to support this initiative.”


The D&AD Yellow Pencil is recognized the world over as the most prestigious amongst creative awards. Tim Lindsay, CEO of D&AD said, “At a time when global creative industries face continuing tough economic challenges, delivering outstanding creative work worthy of an award can be a valuable point of differentiation. Excellence in creativity inspires higher quality work, raises the bar and delivers success for business.”


Mr Lindsay added, “Joining hands with Kyoorius works in tandem with the objectives of D&AD, which aims to inform, educate and inspire those who work in and around the creative industries. Together, we aim to support and nurture creative professionals throughout their careers and across the world.”


Kaushik Roy, immediate past president – IAA India Chapter, said, “We know the power of design and it is crucial that we support and award the best creative minds in India. We, at IAA are excited about the partnership with Kyoorius and D&AD and feel this platform will futher IAA’s work in supporting and helping grow the creative industry in India.”


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