Femina takes the lead in recognizing India’s top women achievers in India

21 Mar,2013

Femina – India’s first and largest read women’s lifestyle magazine in association with iconic beauty brand – L’Oreal Paris hosted the second edition of L’Oreal Paris Femina Women Awards 2013 on March 19 in Mumbai. The awards celebrated ‘Women of Worth’ in India, honoring women across 17 categories including science, business and entrepreneurship, sports, art, education, television and music among others.

 

Femina as a brand has always been synonymous with celebrating women and their achievements and has done pioneering work in putting these achievers in the spotlight for the last 50 years.

 

Sharing his views on organizing these awards, TarunRai, CEO, World Wide Media said, “For five decades Femina has been the friend, philosopher and guide to the modern Indian woman. It has inspired as well as celebrated her achievements. And over these years Femina has grown to become India’s largest English women’s magazine. It is, only appropriate that Femina is awarding the Tangram trophy to women across 17 diverse categories. And we are happy that we have a like-minded brand, L’Oreal, partnering us in this endeavor”.

 

The evening saw distinguished women from various walks of life such Mary Kom, ShabaniAzmi, Nandita Das, VidyaBalan, Lisa Haydon and Sakshi Tanwar among many others being felicitated for work done in diverse fields. L’Oreal Paris Brand ambassadors Sonam A. Kapoor and Aishwarya RaiBachchan along with FarhanAkhtar, DiyaMirza, KunalKapoor, Nandita Das and the esteemed jury members presented the awards.

 

ManashiGuha, Marketing Manager at L’Oreal Paris said,”L’Oreal Paris has played a key role in the empowerment of women via its landmark slogan, “Because You’re Worth it”. Today, with the L’Oreal Paris Femina Women Awards we are going even further in our quest to recognizing the contributions of Women of Worth. The winners chosen today are perfect examples of women with extraordinary accomplishments, outstanding leadership qualities and exceptional commitment to the communities around them. We congratulate these women of worth and hope that they continue to strive towards a better society.”

 

With power packed performances by ShubhaMudgal, The Diva Project- Manasi Scott and an act from the critically acclaimed play ‘The Vagina Monologues’ the ceremony unabashedly brought alive the essence of womanhood in India and made the evening an occasion to remember.

 

Rounding off a successful second year of the awards Tanya Chaitanya, Editor, Femina said, “The L’Oreal Paris Femina Women Awards 2013 have gone a step further this year. This time we have made an all-out effort to introduce you to the unsung women who make a difference around us right from art to business, environment to science and technology. Not all the women on our nominee list are well known, but we promise you: each one of them is worth it.

 

The winners were selected by an esteemed panel of judges that consisted of achievers from across various fields like:

Sudha Murthy, Chairperson, Infosys Foundation

GauriShinde, Ad-film and feature film director

Neeta Lulla, Fashion stylist and costume designer

MeeraSanyal, Chairperson and Country Executive for Royal Bank of Scotland Group (RBS Group)

SeemaBiswas, Film and Theatre actress

Pierre-Yves Arzel, MD L’Oreal India

Tanya Chaitanya, Editor, Femina

 

L’Oreal Paris Femina Women Awards was setup in 2012 by two formidable women-centric brands Femina and L’Oreal Paris to honor and provide a platform for women achievers who have done exceptional work in their respective fields. Held on an annual basis, the property will continue to highlight all these worthy women and the work done by them and keep bringing more worthy women to the forefront.

 

Winners of the second edition of L’Oreal Paris Femina Women Awards 2013

 

About Femina India:

Femina was first published in July 1959 and for over 50 years now, Femina, India’s first and largest read women’s English magazine has long been the definitive life and lifestyle guide for progressive woman. It is owned by Worldwide Media, a wholly owned subsidiary of the Times Group.  Femina is a magazine, published fortnightly in India. It primarily features articles on relationships, beauty and fashion, travel, women, cuisine, and health and fitness. It also features articles on celebrities and cultural facets of Indian women.

 

About L’Oreal Paris:

Present in more than 120 countries, L’Oreal Paris provides accessible luxury for all those who demand excellence in beauty. A philosophy which stems from the research carried out in our laboratories and our will to make professional expertise accessible. Icons of the arts, fashion and beauty, our spokespeople are passionate and talented individuals. These women and men of all ages, looks and origins are sources of inspiration for our generation thanks to their vision, engagement and talent.  Some of the iconic & innovative products from the L’Oreal Paris portfolio available in India are Excellence Crème, Total Repair 5 hair care, Youth Code, Hydrafresh, Volume Million Lashes Mascara, Colour Riche lipsticks and True Match foundations.

 

L’Oreal Paris truly believes that, whatever your age, gender, ethnicity or look, “you’re worth it”.

 

For further information please contact:

Neha Khetan | Genesis Burson-Marsteller

Neha.khetan@bm.com  | +91 9820249045

 

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