Digitization to facilitate transparency: Manish Tewari

14 Mar,2013

Manish Tewari

By A Correspondent

 

Minister for Information & Broadcasting Manish Tewari has said that the ongoing digitization process would help in building transparency in the system. As a mechanism it would also enable the growth of revenue models in the Broadcasting industry leading to the overall growth of the media and entertainment industry in the country. The process would also help broadcasters in identifying a balanced growth model through the increased share from the subscription revenues. 

 

The minister stated this while delivering the keynote address at the Seema Nazareth Award function for excellence in print media.

 

Elaborating further, the minister said that there was an urgent need for key stakeholders within the media to introspect in view of the trends that had emerged as a result of corrosive discourse on one side and responsible discourse on the other. Referring to the challenges that have emerged due to the social media, the minister said these tools had created an unprecedented potential to connect with target audience for the dissemination of news and information. The impact of this medium was so profound that it had also integrated with the print media in the dissemination mechanism. The changing paradigm in the media landscape had resulted in creating opportunities for the journalistic fraternity.

 

Referring to the Seema Nazareth Award, Mr Tewari said that the institution of the award had provided an ideal platform to encourage and inspire young journalists in the print media. The minister conferred the award on Sushmi Dey and also gave two awards as a special mention to Shelly Walia and Debolina Sengupta. The Seema Nazareth Award has been instituted by Business Standard.

 

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