Brandlogist wins the marketing mandate for officeyes.com

28 Jan,2013

By A Correspondent

 

Brandlogist , a brand consultancy specializing in digital media, has won the marketing mandate for officeyes.com which sells office stationery and office supplies.

 

The scope involves marketing Office Yes across communication channels and consulting them on brand strategy & direction. Brandlogist  plans to use a mix of communication including OOH, DM, Events tightly integrated via the digital platforms.

 

Commenting on the win Siddharth Nambiar,CEO Office Yes said, “We are very pleased to be working with the team at Brandologist in our efforts to develop the OfficeYes.com brand. They quickly understood the key business challenges we face, and have helped us to develop a vision for our brand that we are excited about, and that we are confident will drive real business results.”

 

Saurabh Parmar, CEO Brandlogist Communications said, “It’s an interesting win for us. Rather than coming back with the usual communication matrix of mediums – approach and spends, we came back with strategies driving certain ideas which cut across communication channels. Officeyes has appreciated us for it and in fact they wanted to get down to work as soon as possible.”

 

This is the second win for Brandlogist this month, after they bagged the social media account of the menswear brand Blackberrys.

 

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