Star Jalsha to launch in UK

20 Nov,2012

By A Correspondent


Star Network’s Bengali General Entertainment channel Star Jalsha, will be launching in the UK on Sky channel 808 on November 22nd.


‘Jalsha’ is synonymous to entertainment and celebration in Bengali and it is indeed a matter of great celebration for the Star Network to launch Star Jalsha in the UK- making it the first South Asian regional channel to be retailed in the Sky Entertainment Pack, said KevinVaz, President and General Manager, Star Jalsha, speaking from his Mumbai office.


Launched in Sept 2008 and rebranded in June 2012, Star Jalsha dominates the Bengali television ratings in India as the No.1 Bengali General Entertainment channel. With the launch of Star Jalsha in the UK – the Star Network expands its regional offering to the UK’s Bengali community from both India and Bangladesh.


Yeshpal Sharma, Sr. Vice President UK & Europe said, “I share Kevin’s enthusiasm and am pleased to be part of history making Star Jalsha the first regional South Asian channel to be available on the Sky Entertainment Pack. We are very excited to bring Star Jalsha to our UK viewers and as always, our commitment to quality broadcasting will be our utmost priority.”


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