MSLGroup India expands growth strategy, unveils new flagship office in Mumbai

08 Oct,2012

By A Correspondent


MSLGroup India, Publicis Groupe’s flagship strategic communications and engagement company, has announced an expanded India growth strategy to meet the needs of clients and negotiate the complex communication dynamics in one of the world’s fastest growing economies. MSLGroup India is the nation’s largest PR and social media network, made up of three leading national agencies – Hanmer MSL, 20:20 MSL and 2020Social – as well as a speciality content and creative unit, MSLGroup Creative+.


To build upon MSLGroup India’s business, the firm has announced a series of expanded initiatives in line with its updated three-year (2013-2015) growth plan. The highlights:

Enhanced Positioning for the Agency, Industry-leading Focus on Talent Development, Strategic Consultancy Approach, Social Hive, Content and Creative Services Across India, Integration with Publicis Groupe, and Infrastructure and Technology Enhancements.


The group’s new flagship Mumbai office, located in the new Urmi Estate building in Lower Parel, will seat the existing 225 staff in Mumbai and provide room for expansion. The new office features a modern, international working environment, lounges and flexible spaces for creative discussions, videoconferencing capabilities, floor-to-ceiling natural light on all sides, and other amenities to create a fun and productive environment. Hanmer MSL and 20:20 MSL Mumbai teams will relocate to this space.


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