Rafiq Barak: Getting the picture

10 Sep,2012

By Rafiq Barak

 

Being the one responsible for what you see on the website daily is not an easy task but then that is what is really endearing for me. MxMIndia has been a game-changing experience like no other for me. First of all, I was appointed a Designer on a part-time basis on September 22 last year with the understanding that I would be made a full-time employee in six months, but this happened within a month and a half itself! It speaks volumes about the kind of work that needs to be done on a daily basis by me.

 

A typical day for me begins at 8am in the morning but I generally make it a little before time. With so much to be done before the website goes live, the next 2-3 hours are the toughest for me. My work profile includes uploading stories, creating and sending mailers, attending phone calls, image creation etc. I also double as an office assistant as I have to open the door and tend to people who come in the morning, as the office support staff arrives only later.

 

Of all the tasks, the one that is the most challenging but also fruitful for me is preparing imagery for the Big Story. When analysed, my top 5 most strenuous yet outstanding Big Story creatives include:

 

1. So why did Turner stop Imagine(ing)?

http://www.mxmindia.com/wp-content/uploads/2012/04/imagine-underwater3.jpg

 

2. U-turn to comfort zone!

http://www.mxmindia.com/wp-content/uploads/2012/07/car-u-turn5.jpg

 

3. MxM Mondays

http://www.mxmindia.com/wp-content/uploads/2012/07/mxm-mondays3.jpg

 

4. Mid-year Blues: Group M media spends forecast down from 12 to 6.6%

http://www.mxmindia.com/wp-content/uploads/2012/07/media-shattered012.jpg

 

5. The 1st Anniversary theme picture (what you see currently on your screens today)

http://www.mxmindia.com/wp-content/uploads/2012/09/emblem-copy-mailer2.jpg

 

MxMIndia has been a game-changing experience like no other for me. I find the website particularly interesting including the layout, theme, colour combination, etc.

I had prepared a few options but this was the one that was finally accepted. I am happy to be a part of this organisation as I have learnt a lot from my seniors and team members. They have always been helpful and supportive of me. I find the website particularly interesting including the layout, theme, colour combination, etc. I enjoy bringing in fresh changes as and when the need arises.

 

Lastly, I would like to thank all the readers for sharing their comments personally and also with the editorial team about the looks of the website, day in and out. It helps me to perform better. I would like to end by wishing MxMIndia a very happy first birthday!

 

Post a Comment 

Comments are closed.

Videos