India TV signs up Paritosh Joshi as strategist

25 Sep,2012

By A Correspondent


In a yet another aggressive move, India TV has announced the appointment of Paritosh Joshi as a strategist.


Until April 2012 Mr Joshi was the CEO, STAR CJ Network India, a STAR Group and CJO Shopping of South Korea’s Joint Venture.


In his role as a strategist for India TV, Mr Joshi primarily will be responsible for optimizing and leading the revenue function of the existing businesses, and business development for the forthcoming ventures for the company.


Apart from working with the Management at the Strategic level, as a mentor Joshi will also actively connect &engage India TV’s business teams including Sales, New Media and Brand.


Announcing his appointment, Ritu Dhawan, MD & CEO, India TV, said, “Immensely experienced, Paritosh will be a tremendous resource in formulating the strategy for our new, ready to roll business plans. While we look forward to his contribution in taking independent news service to the next level, we feel delighted in welcoming Paritosh on the team. With his outstanding record, we are confident that he will be making most significant contributions in increasing our lead over competition as the most profitable media company.”


Commenting on the assignment Mr Joshi observed, “I have had the pleasure of knowing Mr Rajat Sharma as a senior industry colleague and fellow IBF Board member for the last 6 years and we have had many lively conversations on the television business. It is from such a conversation earlier this year that the idea of this engagement began. It is a privilege to be invited to participate in this exciting journey and I look forward to a stimulating, inspiring assignment.”


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