BARC next announcement in 2-3 weeks: Punit Goenka

02 Aug,2012

By A Correspondent


Even industry captains privately told MxMIndia that NDTV lawsuit against TAM and its principals would not have happened had all stakeholders shown urgency to get Broadcast Audience Research Council (BARC) off the ground, BARC chairman Punit Goenka told MxMIndia on the sidelines of the Indian Television Fest press conference that one can expect some announcements in next two or three weeks.


A group of ’eminent experts’ has been spoken with to constitute the apex advisory committee and with each one’s concurrence in, an announcement will be made.


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